Using Analytics to Improve Your Profile

What You'll Learn

• Navigate your analytics dashboard
• Identify your best-performing links
• Make data-driven improvements

Step 1: Open Your Analytics

Click "Analytics" in your dashboard sidebar. You'll see:

• Total visits: How many people viewed your profile
• Total clicks: How many times links were clicked
• Click-through rate: Percentage of visitors who clicked something
• Top links: Which links get the most action

Step 2: Check Your Click-Through Rate

This is your most important metric. It tells you what percentage of visitors click at least one link.

• Below 30%: Something's wrong. Your links might not be relevant.
• 30-50%: Pretty good. Room for improvement.
• Above 50%: Excellent. Keep doing what you're doing.

Step 3: Identify Your Winners

Look at your "Top Links" list. These are getting the most clicks.

Ask yourself:

• Why are these performing well?
• Can I create more links like them?
• Should I move them higher up the list?

Step 4: Find Your Losers

Links with zero or very few clicks are dead weight. For each one, decide:

• Delete it: If it's not relevant anymore
• Rewrite the title: Maybe it's not clear what it is
• Move it: Try putting it higher up

Give changes a week, then check again.

Step 5: Track Traffic Sources

See where your visitors come from (Instagram, TikTok, Twitter, etc.). Double down on what's working.

Pro Tips

• Check analytics weekly, not daily—you need enough data to see patterns
• Compare week-over-week for accurate trends
• Export your data monthly to track long-term growth